Hello, I'm Rachel Wright
I drive HR projects from strategy to delivery, ensuring your initiatives land and behaviours follow.
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You're running an important HR initiative.
But you don't have the bandwidth - or the internal expertise - to deliver it properly.
- Performance Management: You've updated the process. But driving adoption across the organisation needs dedicated focus.
- Employee Experience & Communications: You have an EVP. But employees don't feel it and that gap shows up in engagement, retention, and trust.
- Employer Branding: You have a story to tell. But shaping how the market sees you requires a strategic, sustained push.
- HR Systems: You've selected the right tool. But getting people to actually use it is a project in itself.
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You've come to the right place.
My name is Rachel Wright and I'm a Senior Strategic HR Project Manager based in Berlin, where I drive complex HR initiatives from strategy through to delivery.
My career started in PR, where I shaped perception of EU policy topics for the European Commission. I bring that same strategic communications lens to HR, helping teams not just design the right initiatives, but deliver them in a way that shifts perception and drives real behaviour change.
From scale-ups like Zalando and Flix to global organisations: I've worked across the tech landscape on performance management, employer branding, employee experience, and HR systems. I work embedded in your team, handling both the strategy and the delivery.
How I work with teams
We connect over a short call to discuss your HR initiative, what you want to achieve, and where you need support. Based on that conversation, I put together a proposal based on a fixed day rate.
I work embedded in your team to drive the project forward, from planning and stakeholder alignment to execution and communications delivery.
For ongoing guidance as your team delivers, or to make sure the work sticks after implementation. This can include coaching, feedback sessions, and re-measuring baselines so you can see what's actually changed.
The Flix SharePoint Hub
Aligning a globally distributed team of 80 with a central place for knowledge sharing and a plan for change management.
One Moss Week
Aligning the distributed Moss Payments team to drive greater impact across European markets.
The Zalando Performance Management Cycle
Delivering the second performance management cycle to a workforce of 6,000.